Digital Marketing Tutorial in Nagpur
Digital marketing is also known as the data driven marketing. It is a way of advertising the product or services using digital technologies mainly on the Internet. To do this there are some techniques that are used in digital marketing. Now a day’s people use digital devices instead of visiting physical shops.
The digital Marketing techniques are Search Engine Optimization (SEO), Search Engine Marketing (SEM), Content Marketing, content automation, e-commerce marketing, social-media marketing, social media optimization, e-mail direct marketing.
Tactics that are used under digital marketing are,
• Search Engine Optimization (SEO)
The process of optimizing your website to ‘rank’ higher in search engine results pages, therefore increasing the amount of organic (or free) traffic that your website receives.
• Content Marketing
The creation and promotion of content assets for the purpose of generating brand awareness, traffic growth, lead generation, or customers.
• Inbound Marketing
Inbound marketing refers to the ‘full-funnel’ approach to attracting, converting, closing, and delighting customers using online content.
• Social Media Marketing
The practice of promoting your brand and your content on social media channels to increase brand awareness, drive traffic, and generate leads for your business.
• Pay-Per-Click (PPC)
A method of driving traffic to your website by paying a publisher every time your ad is clicked. One of the most common types of PPC is Google AdWords.
• Affiliate Marketing
A type of performance-based advertising where you receive commission for promoting someone else’s products or services on your website.
• Native Advertising
Native advertising refers to advertisements that are primarily content-led and featured on a platform alongside other, non-paid content. Buzz Feed sponsored posts are a good example, but many people also consider social media advertising to be ‘native’ -- for example,Facebook advertising and Instagram advertising.
• Marketing Automation
Marketing automation refers to the software that exists with the goal of automating marketing actions. Many marketing departments have to automate repetitive tasks such as emails, social media, and other website actions.
• Email Marketing
Companies use email marketing as a way of communicating with their audiences. Email is often used to promote content, discounts and events, as well as to direct people towards the business’ website.
• Online PR
Online PR is the practice of securing earned online coverage with digital publications, blogs, and other content-based websites. It’s much like traditional PR, but in the online space.
For the digital marketing, one good center in Nagpur is Techieweb. They provide training, Internship, Tutorials and placement to the student. According to me, it will be the good career path for the fresher’s who started their career. They will definitely find the good path in the Institutes of Nagpur.
The digital Marketing techniques are Search Engine Optimization (SEO), Search Engine Marketing (SEM), Content Marketing, content automation, e-commerce marketing, social-media marketing, social media optimization, e-mail direct marketing.
Tactics that are used under digital marketing are,
• Search Engine Optimization (SEO)
The process of optimizing your website to ‘rank’ higher in search engine results pages, therefore increasing the amount of organic (or free) traffic that your website receives.
• Content Marketing
The creation and promotion of content assets for the purpose of generating brand awareness, traffic growth, lead generation, or customers.
• Inbound Marketing
Inbound marketing refers to the ‘full-funnel’ approach to attracting, converting, closing, and delighting customers using online content.
• Social Media Marketing
The practice of promoting your brand and your content on social media channels to increase brand awareness, drive traffic, and generate leads for your business.
• Pay-Per-Click (PPC)
A method of driving traffic to your website by paying a publisher every time your ad is clicked. One of the most common types of PPC is Google AdWords.
• Affiliate Marketing
A type of performance-based advertising where you receive commission for promoting someone else’s products or services on your website.
• Native Advertising
Native advertising refers to advertisements that are primarily content-led and featured on a platform alongside other, non-paid content. Buzz Feed sponsored posts are a good example, but many people also consider social media advertising to be ‘native’ -- for example,Facebook advertising and Instagram advertising.
• Marketing Automation
Marketing automation refers to the software that exists with the goal of automating marketing actions. Many marketing departments have to automate repetitive tasks such as emails, social media, and other website actions.
• Email Marketing
Companies use email marketing as a way of communicating with their audiences. Email is often used to promote content, discounts and events, as well as to direct people towards the business’ website.
• Online PR
Online PR is the practice of securing earned online coverage with digital publications, blogs, and other content-based websites. It’s much like traditional PR, but in the online space.
For the digital marketing, one good center in Nagpur is Techieweb. They provide training, Internship, Tutorials and placement to the student. According to me, it will be the good career path for the fresher’s who started their career. They will definitely find the good path in the Institutes of Nagpur.
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